Web Links

Marginal URLs:

• p 670: Follow the link https://subscribe.wsj.com/microexamples/monopolisticcompetition.html to Wall Street Journal articles about real-world examples involving monopolistic competition.

• For links to information about the various vehicle brands marketed by the world’s many auto companies, go to http://www.autofieldguide.com/dp/WebLinks/auto.html.
• Learn about how a branding consulting firm called Gravity Branding goes about helping automakers and other firms select brand names at http://www.gravitybranding.com/.

Legal Services on the Internet

A number of legal firms now offer services on the Internet, and in this application you contemplate features of the market for Web-based legal services.

Title: Nolo.com—Law for All

Navigation: Link to the Nolo.com site via http://www.nolo.com/.

Application: Answer the following questions.

1. In what respects does the market for legal services, such as those provided online by Nolo.com, have the characteristics of a monopolistically competitive industry?

2. How can providers of legal services differentiate their products? How does Nolo.com attempt to do this?